Privacy Policy

The Icarus Protocol (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or engage with our services.

1. Information We Collect

We may collect the following types of information:

• Contact details: Name, phone number, email address, and business name.
• SMS opt-in data: Phone numbers and consent records submitted via our chat widget or other opt-in forms.
• Service data: Information you provide during onboarding, strategy calls, or campaign planning.
• Technical data: IP address, browser type, and pages visited (via standard server logs and analytics).

2. How We Use Your Information

• To deliver and manage our Meta advertising, creative generation, and lead-automation services.
• To send informational, transactional, and (with explicit consent) promotional messages via SMS or email.
• To respond to inquiries and schedule strategy calls.
• To comply with legal obligations and carrier requirements (including A2P 10DLC compliance).

3. SMS Messaging & Consent

By providing your phone number and submitting the opt-in widget on our website, you consent to receive text messages from The Icarus Protocol. Message and data rates may apply. Message frequency varies. Consent is not a condition of purchase.

• Opt out: Reply STOP at any time to unsubscribe.
• Help: Reply HELP for assistance.
• No sale of data: We do not sell, rent, or share your phone number with third parties for their marketing purposes.

4. Data Sharing

We do not sell your personal information. We may share data only with:

• Service providers (e.g., GoHighLevel for CRM and SMS delivery, Meta for ad placement).
• Legal authorities when required by law or to protect our rights.

5. Cookies & Tracking

Our website uses minimal cookies. The GHL chat widget may set cookies necessary for widget functionality. We do not use third-party advertising cookies or trackers.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the Internet is 100% secure.

7. Your Rights

You may request access to, correction of, or deletion of your personal data by contacting us. We will respond within a reasonable timeframe.

8. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy periodically. The effective date will be revised accordingly. Continued use of the site after changes constitutes acceptance.